Designing the car
Each design detail on our vehicles is analysed to ensure the lowest possible environmental impact throughout its life cycle.
This meticulous approach has led to an array of innovative features on our cars that contribute to environmental efficiency.
For example, 90% of the full hybrid drive components on the new Prius have been redesigned to create a 20% lighter, more compact system.
What role does design play in the environmental performance of a car?
To achieve lower emissions and greener vehicles on the way towards the ultimate eco-car, it is essential to measure and plan progress.
Toyota has developed the Toyota Ecological Vehicle Assessment System, or Eco-VAS. Environmental impact reduction targets are set in the planning and development stages via a Life Cycle Assessment.
This tool quantitatively measures the impact that our vehicles have on the environment from production, through use, to disposal. These learnings are then applied at the earliest stage of development.
New lightweight design
Ecological plastics, such as carbon-neutral bio-plastics
Recycled materials

Spotlight on iQ
Intelligent design which improves everyday life and lower fuel efficiency is at the heart of the new Toyota iQ. Less then three metres in length, it is the world’s smallest four-seater. Packed with design innovations, such as its flat under-floor fuel tank and asymmetric dashboard, iQ is a serious driving machine with CO2 emissions starting as low as 99 grams per kilometre.