20 years as Hybrid leaders

Ever since the first Prius Hybrid took to the roads 20 years ago, Toyota has been proud to be called Hybrid leader. Today, with seven innovative Hybrid models to choose from – and many more planned – there's every reason for you to join over ten million people in choosing a better way to drive.

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Simple truths about Hybrid

Whether it’s understanding if they need charging, or believing there isn't a model for you, Hybrids can often be misunderstood. Put any confusion aside and discover the eight simple truths behind Hybrid.

Discover more about Hybrid

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What is a Hybrid? Discover how our Hybrids have been designed to make your life easier. Simple truths about Hybrid Discover the simple truths behind eight common Hybrid misconceptions. Benefits of driving a Hybrid Discover the long list of ways our range of seven Hybrid models can make the difference in your life. Hybrid FAQs Here you can find some popular frequently asked questions and answers to help you with your decision to switch to Hybrid.

The New Toyota Prius Just as the original Prius rewrote the rulebook back in 1997, the all-new model elevates the pioneering Hybrid back where it belongs: at the forefront of cutting-edge design, efficiency and innovation. The new Rav4 Hybrid For over 20 years RAV4 — the original compact SUV — has embodied a spirit for go-anywhere adventures. And now, the sleek new RAV4 features Hybrid technology and a host of meaningful innovations. Hybrid Service Programme Discover the range of benefits you receive from our Hybrid Service programme, including the Hybrid Health Check and Hybrid Battery Extended Care. Buying a Hybrid Find our best offers to have a Hybrid in your life

What is a Hybrid? Discover how our Hybrids have been designed to make your life easier. Simple truths about Hybrid Discover the simple truths behind eight common Hybrid misconceptions. Benefits of driving a Hybrid Discover the long list of ways our range of seven Hybrid models can make the difference in your life. Hybrid FAQs Here you can find some popular frequently asked questions and answers to help you with your decision to switch to Hybrid.

The New Toyota Prius Just as the original Prius rewrote the rulebook back in 1997, the all-new model elevates the pioneering Hybrid back where it belongs: at the forefront of cutting-edge design, efficiency and innovation. The new Rav4 Hybrid For over 20 years RAV4 — the original compact SUV — has embodied a spirit for go-anywhere adventures. And now, the sleek new RAV4 features Hybrid technology and a host of meaningful innovations. Hybrid Service Programme Discover the range of benefits you receive from our Hybrid Service programme, including the Hybrid Health Check and Hybrid Battery Extended Care. Buying a Hybrid Find our best offers to have a Hybrid in your life