Key Performance Indicators

Sustainable achievements

This page is a summary of our measures we are using to evaluate the success of our organisation, as well as our achievements. We are dividing our achievements into three categories – Environmental, Social and Economic.

Environmental achievements

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Toyota 2017 achievements compared to industry average (blue) and Toyota own figures (red) for a variety of parameters such as energy, Volatile Organic Compounds (VOC), water, CO2 and waste.
Industry average provided by ACEA (2017 figures)
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... average EU new car CO2 emissions in 2017
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... less CO2 emissions per vehicle produced in 2017, compared to 2010
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... of CO2 emissions since 1997 thanks to worldwide sales of hybrids
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... sold in Europe in 2018, representing 46% of total EU sales
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... available in Europe
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... available globally
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Our shredder trial test achieved 96.9% reuse and recovery
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... of a car
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We've put on European roads over 2 million hybrid electric vehicles

Social achievements

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We directly employ over 20,000 people across Europe
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... working in our Head Office in Brussels
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Injury frequency rate (x million hours worked) in European manufacturing plants
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Since 2005 we have contributed €63 million to local and social projects across Europe

Economic achievements

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We operate 9 manufacturing plants in 7 countries
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Network of 29 National Marketing & Sales Companies in 53 countries
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Network of around 3,000 Toyota and Lexus authorised retailers
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... importing vehicles produced in Europe
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... produced in Europe in 2018
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... sold in Europe in 2018
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... market share
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Operating income in 2017
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8 of 10 Toyota cars sold in Europe are built here, too
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Since establishing our first operations facilities in 1990's we have invested over €9 billion locally
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We spend over €6 billion with our European suppliers annually
Victory for Toyota Gazoo Racing at Dakar 2019 Victory for Toyota Gazoo Racing at Dakar 2019 Toyota GAZOO Racing SA’s Nasser Al Attiyah and Mathieu Baumel bring home their South African-built Toyota Hilux for an historic victory. The new Toyota Camry Hybrid The new Toyota Camry Hybrid The most refined hybrid Discover the Toyota Corolla hybrid family Discover the Toyota Corolla hybrid family An exciting new era starts for Corolla Hybrid. Built around the revolutionary Toyota New Global Architecture (TNGA) platform the Corolla Sedan, Hatchback and Touring Sports introduce new hybrid powertrains for an irresistible drive. The all-new Toyota RAV4. The all-new Toyota RAV4. Drive anywhere and everywhere, from city centres to demanding landscapes, the all-new RAV4 delivers a robust yet refined look with a spacious and comfortable cabin.
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