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  2. Toyota in Europe
  3. Toyota Europe Design Development (ED²)
  4. Spicing up the A-Segment

Spicing up the A-Segment

A bold and stand-out design
The Toyota Aygo is recognised for its bold, stand-out design in the A-segment. ED² was charged with bringing in even more boldness and spice to charm small-car buyers. The result is the Aygo X Prologue. 

The ED² design team worked seamlessly from hand-sketching to digital sketch-modelling, to virtual reality simulations, to 3D “speed-shapes”, right to the final car itself. The designers even took colour up another notch with the inclusion of a fine sprinkling of blue metallic flake into the paint mix to make Sparkling Chilli Red. It’s just another way that we have spiced up the A-segment.