Where do we come from?
Sakichi Toyoda’s success in developing automatic loom technology provided a sound commercial foundation for his son Kiichiro to pursue his dream of making vehicles. His vision was inspired by the new mass-production methods he saw in Europe and the USA. Today we have grown to become one of the world’s largest and best-known automobile manufacturing businesses. We employ more than 360,000 people and make vehicles in factories on every continent. Our vehicles and related services are sold in more than 170 countries and territories.