An immersive experience for customers
Dedicated areas within the new retail environment present the company’s full range of products and services, from new Toyota vehicles, TOYOTA GAZOO Racing products, bZ brand battery electric vehicles, Approved Used, after-sales & service to its KINTO Mobility Services. A variety of interactive digital touch points provide customers with a personalised in-store experience enabling them to explore different facets of the brand and its range of products and mobility solutions. To complement their digital experience, customers can meet with expert retailer staff who will provide further personalised advice and support. Overall, the new showroom concept is an enabler for retailers’ staff to adapt each customer experience and deliver according to their specific needs.