The job of building the highest quality into our vehicles starts right from the initial design process. Every new model undergoes rigorous testing, using computer modelling, laboratory tests and thousands of kilometres of real-world driving.

When it comes to product development, we scrutinise every detail to look for potential problems and to share knowledge and experience among our engineering teams. Our strict standards and well-established processes enable us to build the foundation for the quality built-in at every stage.

All our vehicles undergo thorough real-world testing as part of the evaluation programme we carry out to make sure performance will meet the standards we demand, and to check for any potential problems.

The European Durability Test is a rigorous assessment of how our new models perform in the contrasting climates and on the different quality road surfaces found across the continent.

Each new vehicle will cover more than 100,000km of driving, including Arctic trials in northern Sweden, rough road driving in Russia and smooth, fast highway cruising in Germany. The data produced is analysed to detect any issues and enable improvements or corrections to be made, before the vehicle goes on public sale.

Design Review Based on Failure Mode (DRBFM)

The development stage of a new product or component is a crucial time for identifying and addressing any problems. Taking action at an early stage can prevent more serious and harder-to-fix issues occurring closer to production.

We use Design Review Based on Failure Mode as a PROACTIVE preventive technique, in which designers focus on areas of change, pinpoint any potential problem areas and apply knowledge they have gained from previous projects.

They then work on producing design solutions which are reviewed by experts and specialists. Our young engineers are given specialist training in the concept and application of DRBFM, so we are constantly developing people with the advanced technical inisghts and skills to meet future design challenges.