Why is Toyota doing this?
Sub-Saharan Africa has many hurdles to overcome, including agricultural productivity rates that are among the lowest in the world. Due to insufficiencies in fertilizer supply, irrigation, and the agricultural machinery available, as well as the underdeveloped status of cultivation technology, the region’s average grain yield is less than half the global average.
In terms of competitiveness, agricultural Rwanda is still at a sore disadvantage. But on the bright side, Rwanda has achieved a level of growth that has earned it the label “the Miracle of Africa” in recent years. And the country’s national government has announced ambitious plans for growth and diversification, including a tenfold increase in earnings from the horticulture sector by 2018. Toyota intends to play its part in further building up the Rwandan agriculture sector.